Building a High-Quality Course Website

Your website is the face of your course, so it must be professional and engaging. Learnworlds Sandi Krakowski…

Why a Professional Website Matters

A strong brand identity makes your course stand out from competitors.

Best Platforms for Creating Course Websites

You can either use a website builder or hire a web developer for a custom site.

Must-Have Sections for a Course Sales Page

• Your sales page should clearly explain why students should enroll.
• A detailed about page that establishes credibility.
• Social proof helps potential students feel confident in enrolling.

Step 7: Marketing Your Online Course

Without proper marketing, even the best courses may fail.

How to Attract Students Without Paid Ads Learnworlds Sandi Krakowski

Blogging, YouTube, and social media are great free marketing channels.

How to Drive Traffic with Paid Ads

Retargeting ads remind visitors to enroll in your course.

How to Sell Courses on Instagram, TikTok, and LinkedIn

Short-form video content can drive engagement and attract students.

Building a Community Around Your Course

An engaged community increases student satisfaction and completion rates.

Why Community Matters for Course Success

Live Q&A sessions keep students motivated and engaged.

Engagement Strategies for Online Courses

Live Q&A sessions allow students to ask questions in real time.

Why Student Feedback is Important

Course surveys reveal what students love and what needs improvement.

Step 9: Pricing and Selling Your Course

A well-thought-out pricing model can attract more students.

One-Time Payment vs. Subscription vs. Bundles

One-time payments offer immediate revenue, while subscriptions provide recurring income.

Offering Discounts and Promotions

Providing early-bird pricing encourages pre-sales.

Final Thoughts on Creating an Online Course

Now that you have a step-by-step guide, it’s time to take action.

FAQs

• What is the budget for an online course?
• Is teaching experience necessary?
• Can I create an online course without appearing on camera?