Step 6: Designing a Professional Course Website

Your website is the face of your course, so it must be professional and engaging. Learnworlds Denise Tryon…

Importance of Branding and User Experience

User experience (UX) directly impacts how students interact with your course.

Best Platforms for Creating Course Websites

You can either use a website builder or hire a web developer for a custom site.

Must-Have Sections for a Course Sales Page

• A compelling sales page that highlights course benefits.
• A detailed about page that establishes credibility.
• Social proof helps potential students feel confident in enrolling.

How to Promote Your Online Course

To maximize enrollments, you need a strong marketing strategy.

How to Attract Students Without Paid Ads Learnworlds Denise Tryon

Blogging, YouTube, and social media are great free marketing channels.

Using Facebook Ads and Google Ads for Course Promotion

Retargeting ads remind visitors to enroll in your course.

How to Sell Courses on Instagram, TikTok, and LinkedIn

Short-form video content can drive engagement and attract students.

Building a Community Around Your Course

Providing interactive elements makes learning more enjoyable.

Why Community Matters for Course Success

Discussion forums and Facebook groups help students connect and learn.

How to Foster Interaction Among Students

Webinars and live coaching calls improve student experience.

Encouraging Feedback and Course Improvements

Course surveys reveal what students love and what needs improvement.

Step 9: Pricing and Selling Your Course

Understanding different pricing strategies helps maximize earnings.

One-Time Payment vs. Subscription vs. Bundles

Offering multiple pricing tiers caters to different budgets.

Offering Discounts and Promotions

Providing early-bird pricing encourages pre-sales.

Conclusion

Creating an online course in 2025 is easier than ever with the right approach.

Common Questions About Online Course Creation

• Is it expensive to make a course?
• Do I need to be an expert to create a course?
• Can I create an online course without appearing on camera?